Pinay power reigns supreme! Pia Wurtzbach, Heart Evangelista among most influential global celebs at Milan Fashion Week

Pia Wurtzbach and Heart Evangelista are second and third among celebrities generating the most media impact value at Milan Fashion Week.

Pinay pride took centerstage at Milan Fashion Week as former Miss Universe Pia Wurtzbach and multi-hyphenate fashion icon Heart Evangalista stole the show along with other influential celebs.

Reports from Launchmetrics and Lefty revealed that both Filipina fashion icons did exceptionally well during Milan Fashion Week for Fall/Winter 2024.

Pia soared to second place on the charts with a media impact value (MIV) of $5.4 million, while Heart slayed her way to third place with an impressive $3.6 million in MIV.

The former Miss Universe also snagged the sixth spot among the most visible influencers, rubbing shoulders with A-listers like Anne Hathaway, K-pop sensation Hyunjin from Stray Kids.

This isn’t the first time these fierce Filipinas have left their mark on Milan Fashion Week. Last year, Pia, Heart, and the equally stunning Liza Soberano captivated audiences with their unparalleled style and grace, solidifying their status as fashion icons to watch.