While the international career of Icelandic singer-songwriter Laufey has been largely successful, many of her fans still struggle with one thing: how to pronounce her name correctly.
After years of being called everything from “Low-fee” to “Laugh-ey,” the singer has heard them and decided to help by dropping a whole website dedicated to helping people get her name right.
One fan even spotted a giant billboard along a US highway promoting the new site: http://SayLaufey.com
Relieved fans welcomed the news with a mix of celebration, jokes, and some good-natured trolling:
“This was actually extremely helpful”
“Anything you say Lowfee”
“laugh-pey and bbnose are my favorite artists.”
“And now I know! Best billboard ever lol”