Cuteness overload! Sanrio reveals the main character in its 2024 rankings—and it’s still not Hello Kitty

The cute white pup, Cinamoroll is straight-up slaying the Sanrio rankings, claiming the top spot for the fifth consecutive year as the most popular Sanrio character.

While Hello Kitty might be the iconic face of Sanrio for many, it’s actually a cute white pup with chubby pink cheeks and a cinnamon roll tail that’s been winning the hearts of fans for half a decade.

Sanrio’s 2024 character rankings revealed that Cinnamoroll has held the top spot for the fifth consecutive year with a whopping 5.67 million votes, cementing his status as the most popular character in the Sanrio franchise.

Right on his tail is Pochacco, another adorable white dog, who jumped to second place with 4.59 million votes, up from fourth last year.

View this post on Instagram

A post shared by Sanrio (@sanrio)

Rounding out the top 10 are Kuromi (4.13 million), Pompompurin (4.089 million), Hello Kitty (3.55 million), My Melody (2.72 million), Kerokerokeroppi (2.24 million), Hangyodon (2.118 million), Tuxedosam, (1.925 million), and Little Twin Stars (1.849 million).

Gudetama, the lazy egg yolk known for its signature butt crack, isn’t far behind, clinching the 16th spot with 1.116 million votes.

Who’s your favorite Sanrio character?